100 million people…

The past week’s press coverage for Alan Priddy’s round the world powerboat Team Britannia has been truly staggering. In the UK alone we hit three major national newspapers – the Sunday Times, Daily Mail and The Sun, along with Metro (regarded by some as almost a national), and numerous regional dailies. But our story has also been taken up by newspapers and boating magazines all over the world. A rough readership estimate would suggest around 100 million people are now aware of what we’re going to do next year.

Ironically, all of this was achieved using a graphic of the previous boat – the one we started to build which had to be scrapped after a fire in 2012. That’s one of the drawbacks in trying to run something global in scale while still attempting to earn a living! Now we have a new graphic which is rather closer to what you’ll see powering around the world next year. Not so much “torpedo”, more “Battlestar Gallactica”…

The first of the month saw us assembled in London for the Ship Efficiency conference, where we announced our partnership with SulNOx Fuel Fusions plc, the details of which you can read about in my preceding blog. Apart from the still photos shot by powerboat photographer Chris Davies, we also have a short video produced and presented by Jake Kavanagh, which you can see here.

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